November 26, 2004

Coca Cola: clean your home !

Something is changing with people way of consuming, I have noticed many signs, one more today, have you ever imagine a trader (money money mummy) thinking like Robin Wood ? read this (Reuters) :
London "A former Wall Street stockbroker plans to launch a hedge fund to short-sell shares in Coca-Cola Co. and give any profits to people in countries he says the U.S. drinks company has exploited.Max Keiser, 44, a self-styled "investment activist", has teamed up with the son of the late entrepreneur Sir James Goldsmith with the aim of halving Coke's share price to $22 dollars in 12 months from its current value of around $40. "
What a concept ! I like it : investment activist.
Do we bet he reach his aim?

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